Joel Makower, author of Woodstock: The Oral History, recently talked with the folks at Woodstock Story. The article focuses on Joel's work as a strategist on clean technology and green marketing, and how the challenge of preserving our natural resources must be met by not only those in the trenches of the green movement, but also by big businesses.Read the entire piece and also check out the book's featured page on their site while you're there. Then surf Woodstock Story for a bit—it truly is jam packed with loads of information about Woodstock.
Woodstock is available from SUNY Press for pre-order now.
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